Fashion Designer Paris & Music Compositeur Sully Sefil 

To the crossing road,  styles and all Cultures 

Sully Sefil comes back with his brand Rock The Street, Yep, he returns in the game after the success of Royal Wear of which he is the Creator, Stylist and the Founder of the brand and the movement that followed.

Today his new concept and musical style mixing hip hop, rock and electro music, Sully Sefil opens a news of the streetwear trend with a free model.

 Sully introduces us in a few words: "I'm developing a brand called Rock The Street.More than a brand, for me it's a movement that mixes different cultures and different arts and sports: extreme sports, fashion, street art ... The "X" of the logo symbolizes the crossroads of streets and cultures.The movement is called Rock The Street because I feel I have ambiancé the street throughout my artistic career, in parades in the street, painting in the street, dancing in the street, dressing the street with my first brand called Royal Wear, and making hip hop and urban music. 46 rue Tiquetonne, in the 2nd, in Paris, where we sell our creations and in which we produce our sounds, it's a bit like our headquarters ".

sully sefil french fashion designer


On t'a connu en rappeur, aujourd'hui tu reviens avec un style qui mélange rap, rock, musique électro...

"C'est vrai que les gens peuvent être surpris. Parfois, certaines personnes qui aiment le hip hop n'aiment pas forcément d'autres styles. Mais, aujourd'hui, on est dans une époque où les portes s'ouvrent considérablement, il y a une autre consommation, surtout des jeunes. Maintenant, c'est moins des tribus comme avant. Les gens consomment de tout : du rock, du hip hop, de l'électro et autres. Il y a un vrai métissage général, donc je pense que c'est le meilleur moment pour partir dans ce sens".

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